Why Website Video Size Matters
A 100MB background video will cause your page to load slowly, frustrating visitors and hurting your Google PageSpeed score. Well-compressed web video should be under 5MB for short clips and under 20MB for videos under 2 minutes.
Recommended Web Video Specs
- Format: MP4 (H.264) — universal browser support
- Resolution: 1080p max (720p for background videos)
- Bitrate: 1-3 Mbps for 720p; 3-5 Mbps for 1080p
- Audio: Remove if background video; 128kbps AAC otherwise
- Frame rate: 24-30fps
Background Video Tips
Background videos (hero sections, ambient loops) should:
- Be 5-15 seconds and loop seamlessly
- Have muted audio (auto-play rules require muted)
- Use a static image fallback for mobile
- Be under 5MB total
Compress Video for Web
Use Video Compressor to quickly reduce file sizes for web use. Target 720p at 2-3 Mbps for most web videos — the result will load fast and look great on screens up to 1440p wide.